Probably a little less exciting for fans, but I always think those early kickoffs have more value from a national perspective than fans think, too.
If you aren’t the biggest game in your time slot, you want to be in the earliest one possible when it’s easier to capture the casual fan’s eyeballs.
If you aren’t the biggest game in your time slot, you want to be in the earliest one possible when it’s easier to capture the casual fan’s eyeballs.
